Hoopla
by Crispin Porter + Bogusky, Warren Berger
They've been called "visionary" by both Newsweek and Time, hailed as "the ad world's most talked-about agency" by USA Today, and dubbed "the next big thing" by Business 2.0. They launched the Mini car craze in America, took on Big Tobacco in the controversial Truth campaign, sexed up Virgin Airlines, and made Burger King sizzle once again. And they did it with bold publicity stunts, infectious viral marketing strategies, funny masks, folding paper, outrageous Internet hoaxes, and a weird, garter belt-wearing chicken who became a cultural sensation. And this random madness has a very sound method to it: Hoopla. In Hoopla, the secret inner workings of this freewheeling, break-the-mold idea factory are revealed for the first time. Veteran journalist Warren Berger, who has tracked and reported on the CP+B phenomenon over the past decade, fully examines and deconstructs the methods that lie behind the agency's seeming madness, while the striking images throughout the book (captioned by the CP+B creative team) provide insights into the logic, intuition, mischief, and passion that leads to the creation of Hoopla. The result is a fascinating journey into a realm of unbridled creativity. See the madness. Read the method. Hoopla. Hoopla also includes practical, step-by-step advice on how to find and promote big ideas (even on a shoestring budget), and how to generate excitement and hype in today's cluttered, noisy communications landscape. If you're a marketer, a communicator of any type, or anyone who needs to get out a message and generate some buzz, Hoopla will change the way you think about the art of communication.
   
  When Advertising Tried Harder
by Lawrence Dobrow
In the sixties and seventies, Doyle Dane Bernbach was the toast of New York advertising, revolutionizing the look, style, and standards of creative work. This is the best book about that golden period, and one of the better books about advertising, period.
   

  Beautiful Losers
Aaron Rose, Christian Strike, Alex Baker, Arty Nelson, Jocko Weyland
Most of the work in this exhibition catalog is not beautiful by traditional standards. Nor can its makers, artists whose work is now displayed in museums and top galleries around the world, really be considered losers. Yet the loosely affiliated group of skateboarding and punk music aficionados represented in this book seems to have a considerable amount of cachet invested in their outsider status, their ability to see the beauty in being a "loser."
   
  Erwin Wurm: I Love My Time, I Don't Like My Time
Geraldine Barlow, Rene de Guzman, Erwin Wurm, Berin Golonu, Ralph Rugoff
Austrian artist-provocateur Erwin Wurm has gained an international reputation for challenging traditional notions of sculpture, photography, performance art, and drawing. His classic One Minute Sculptures invite audiences to participate in the creation of temporary sculptures by combining their bodies with a variety of common objects according to the artist's instructional drawings. Erwin Wurm: I Love My Time, I Don't Like My Time is a comprehensive survey that highlights more than 10 years of intelligent, elegant, and humorous production. It includes staged scenarios for the creation of select One Minute Sculptures; the photo series Instructions for Idleness (2001), How to Be Politically Incorrect (2002-2003), Thinking About Philosophy (2004), and Hotel Rooms (2001); a selection of video images from 59 Positions (1992), Flight Simulator (1998), and Adelphi Sculptures (1999); and other projects. The centerpiece is Wurm's I Love My Time, I Don't Like My Time (2003), the latest in the artist's Fat series, which explores the wild and dark potential of digital animation.
   
  Jenny Holzer
Joan Simon, Elizabeth Smith, Jenny Holzer
For the past three decades, the influential American conceptual artist Jenny Holzer has been challenging viewers' assumptions about the world through language that conveys the multiplicity of often contradictory voices, opinions and attitudes that form the basis of contemporary society. Alternating between fact and fiction, public and private, the universal and the particular, Holzer's work offers an incisive social and psychological portrait of our times. During the last decade, Holzer has shown extensively in Europe but has been less visible in the United States--following a period of wide exposure and pervasive influence beginning in the late 1970s. This volume, which accompanies a major presentation of Holzer's work in various media from the 1990s onward at the Museum of Contemporary Art, Chicago, goes a long way towards rectifying this situation, and reintroduces her to the American audience at a timely political moment. Featuring several scholarly essays and an interview with the artist, this volume provides an overview of the work of one of the leading artists of the 80s generation.
   
  Learning to Love You More
Harrell Fletcher, Miranda July
In this selection of art and personal stories from their website, learningtoloveyoumore.com, artists Fletcher and July (author of the short story collection No One Belongs Here More than You) present a jumble of the poignant and slapstick. Founded in 2002, the website provides its visitors with arty 'assignments' and asks that participants post their responses online. Assignments range from the straightforward (#9: Draw a constellation from someone's freckles) to the absurd (#1: Make a child's outfit in an adult size...and wear it as much as possible) to the heart-wrenching (#31: Spend time with a dying person). The resonance of the work submitted and displayed on the easily navigated website is sadly diminished in book form, where a willing lack of organization often isolates contributions from the same assignment; though it's probably the authors' way of encouraging readers to slow down and browse a bit, the awkward format doesn't do the lively, carefully crafted contributions justice. A more conventional presentation (including, say, an index) would have gone a long way toward making the most of both contributors' works and readers' time. More compelling is a complete list of assignments in the final pages, which offers many points of departure for the inspired browser.
   
  Nedko Solakov - A 12 1/3 (and even more) Year Survey
Saul Anton, Lara Boubnova, Jordan Kantor, Carolyn Christov-Bakargiev
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Nunc sed tellus vel odio egestas adipiscing. Etiam venenatis, lectus non ornare ornare, urna pede tempor elit, in feugiat lectus est sit amet augue. Etiam ut arcu. Nulla leo ante, sodales eget, vulputate ac, vehicula at, nulla. Vestibulum malesuada enim non velit. Morbi sem pede, hendrerit eu, imperdiet ut, tincidunt vitae, lectus. Curabitur tellus purus, pulvinar adipiscing, rhoncus nec, tincidunt posuere, tellus. Donec non dolor. Suspendisse cursus dui non leo. Proin ligula. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vivamus tempor volutpat nibh. In hac habitasse platea dictumst. Phasellus in quam a magna pulvinar feugiat. Donec dapibus semper tellus.
   

  Design and the Elastic Mind
Hugh Aldersey-Williams, Peter Hall, Ted Sargent, Paola Antonelli
Over the past few decades, we have experienced dramatic changes in some of the most established dimensions of human life: time, space, matter and individuality. Today our minds must be able to synthesize such transformations, whether they are working across several time zones, traveling between satellite maps and nanoscale images, gleefully drowning in information or acting fast in order to preserve a bit of down-time. Organized by Paola Antonelli, Museum of Modern Art Curator of Architecture and Design, Design and the Elastic Mind focuses on the ability of designers to grasp momentous advances in technology, science and social mores, and to convert them into useful objects and systems. Included projects range from nanodevices to vehicles, appliances to interfaces and building facades, pragmatic solutions for everyday use to provocative ideas meant to influence our future choices. Designed by award-winning book designer Irma Boom, this volume features essays exploring the promising relationship between design and science by Antonelli, design critic and historian Hugh Aldersey-Williams, visualization design expert Peter Hall and nanophysicist Ted Sargent.
   
  Freitag: Individual Recycled Freeway Bags
Lars Müller, J. Stewart
In an age of irony, Freitag bags shoulder it all. Respectable, credible, authentic, genuine, trustworthy, and honest, they are an urban tool, a saddlebag for the city cowboy, a messenger bag for the real and the virtual; durable enough to be carried all over the world. Invented by Swiss brothers Daniel and Markus Freitag, who wanted bags just like the ones worn by New York bike couriers, bags that were practical, weatherproof, quick, and easy, the Freitag bag is tailor-made on a small-scale of recycled truck tarpaulins, bicycle inner tubes, and car seatbelts. In line with the Freitag principle, each book is individually bound with a spine made of typical bag material, and it holds a grab bag of printed goodies. In addition to covering the history of the bag and its particular ecological, economic, and sociocultural contexts, Freitag contains portraits of 3000 Freitag bags and their owners, most of whom are members of a generation that is as vain as it is critical of consumerism -- a generation for whom the Freitag bag is the ideal brand-name product.
   
  I Am Almost Always Hungry
Cahan & Associates
Legendary Harper's Bazaar art director Alexey Brodovitch had a favorite saying: "Why to eat bacon and eggs every day?" The designers at San Francisco-based design firm Cahan & Associates, in their hunger for fresh ideas, find inspiration in the most unexpected places, such as an oddly sculptural piece of discarded metal in the alley near their office, or a conversation with an elaborately tattooed bicycle messenger. From these eclectic ingredients the office serves up in-your-face graphics that are exceptional for their visceral impact yet still convey the strategic thinking behind each piece.The firms working methods, involving extensive exploration, collaboration, and play, are documented in this monograph through interviews with founder Bill Cahan, clients, and vendors; writings by colleagues; photo essays; proposals to clients that were accepted and rejected; and finished pieces, providing a portrait of a firm for whom process is just as important as product. Cahan & Associates, founded in 1984, works on projects ranging from packaging and annual reports to posters, websites, and corporate identity programs, with clients including Coca-Cola, Sun Microsystems, and the U.S. Postal Service. They have received more than 1200 design awards, and their work is in the permanent collections of the Cooper-Hewitt National Design Museum and the San Francisco Museum of Modern Art.
   
  Jan Family: Plans for Other Days
Jan Family
Jan family is a group of young artists who share a unique approach to life. They explore the things that surround them, and together they create alternatives to everyday routines. Janfamily: Suggestions for Take Overs, their first book, is a manifesto of their philosophy: it is a "how-to" book, a list of proposals on how to relate to our own environment. By offering solutions to problems such as "How to soften a challenge" and "How not to do what you did yesterday," we are invited to revisit the simple things in life that are often ignored or unnoticed. Janfamily: Suggestion for Take Overs is a humorous yet touching presentation of an innovative way of looking at the world.
   
  Materials, Process, Print: Creative Ideas for Graphic Design
Daniel Mason
There is an enormous wealth of materials and of print and manufacturing processes currently available to designers. These opportunities are rarely fully explored, whether from lack of knowledge, or from a belief that they will be too costly, too complicated, or too time-consuming. Materials, Process, Print explores these diverse possibilities, providing insights into how they can be stretched, skewed, and subverted to produce original results. In-depth analysis of specific materials and of key print and manufacturing processes is combined with a series of case studies showcasing innovative practice from major international studios at the cutting edge of contemporary design. Functioning as a handbook for reference and a highly illustrated source of ideas and creative solutions, this book suggests fresh approaches and new ways of thinking for designers working in graphic design and packaging, and will also be of interest to product designers and anyone who commissions design in these fields.
   
  Recollected Work Mevis & Van Deursen
Armand Mevis, Paul Elliman
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Nunc sed tellus vel odio egestas adipiscing. Etiam venenatis, lectus non ornare ornare, urna pede tempor elit, in feugiat lectus est sit amet augue. Etiam ut arcu. Nulla leo ante, sodales eget, vulputate ac, vehicula at, nulla. Vestibulum malesuada enim non velit. Morbi sem pede, hendrerit eu, imperdiet ut, tincidunt vitae, lectus. Curabitur tellus purus, pulvinar adipiscing, rhoncus nec, tincidunt posuere, tellus. Donec non dolor. Suspendisse cursus dui non leo. Proin ligula. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vivamus tempor volutpat nibh. In hac habitasse platea dictumst. Phasellus in quam a magna pulvinar feugiat. Donec dapibus semper tellus.
   
  Ten Years of Trace
Claude Grunitzky, Steven Psyllos
For ten years, Trace magazine has been the leading source of “transcultural” fashion and ideas, offering a global perspective geared towards fashion-forward urban youth. To celebrate that milestone, the editors have collected a decade of style into one powerful retrospective. Ten Years of Trace includes previously unpublished material and behind-the-scenes essays written specifically for this retrospective. Selected “Best Of” articles trumpet the past decade of music and arts coverage. Ten Years also spotlights Trace’s creative pool of photographers, stylists, and designers, who have influenced the magazine’s powerful visual element.
   
  The Warhol Initiative
The Andy Warhol Foundation
In 1999, The Warhol Foundation commissioned a non-profit management company, THe Larson Allen Public Service Group, to conduct a study of the types of support available to small to mid-size visual arts organizations. To no one's surprise, the results howed a chronic shortage of resources for these groups, and a particularly dramatic drop-off in available money in the wake of the culture wars of the 1990s with their resultant changes in the Nat'l. Endowment of the Arts. After much discussion of the difficulties both the study and its own experience confirmed, the foundation's board asked its staff to articulate a new program that would address in a comprehensive manner the issues facing these arts groups. And so the initiative was born.
   
  Worlds Away: New Suburban Landscapes
Andrew Blauvelt, Walker Art Center
Because suburbia occupies a dominant presence in so many lives—a place of not only residence but also of work, commerce, worship, education, and leisure—it has become a focal point for competing interests and viewpoints. The suburbs have always been a fertile space for imagining both the best and the worst of modern social life. On the one hand, the suburbs are portrayed as a middle-class domestic utopia and on the other as a dystopic world of homogeneity and conformity. Both of these stereotypes belie a more realistic understanding of contemporary suburbia and its dynamic transformations, and how these representations and realities shape our society, influence our culture, and impact our lives. The intention of Worlds Away: New Suburban Landscapes is to demonstrate how the American suburb has played a catalytic role in the creation of new art. Challenging preconceived ideas and expectations about suburbia (either pro or con), the exhibition hopes to impart a better understanding of how those ideas were formed and how they are challenged by contemporary realities. The exhibition features artwork by Gregory Crewdson, Dan Graham, Catherine Opie, and Edward Ruscha, among others, and architectural projects by firms such as Fashion.Architecture.Taste, The Center for Land Use Interpretation, MVRDV, and Estudio Teddy Cruz.
   

  10 Commandments for Business Failure
Donald R. Keough
A former president of the Coca-Cola Company, Keough has assembled an enviable Rolodex in his 81 years, and his book counts Bill Gates, Jack Welch and Warren Buffett among its champions. His lessons draw upon his long and varied career—from his early days as a philosophy major to his first job as a TV sports announcer and employment at Butternut Coffee and Coca-Cola—and comprise a list of tongue-in-cheek rules guaranteed to make the follower a true loser in business: from quit taking risks and be inflexible to don't take time to think and be afraid of the future. Keough supports his commandments with stories of business mistakes and failures, both his own—the roll-out of New Coke, for example—and those of others—namely, Schlitz beer and IBM. While the author's clear and encouraging tone and renown within the business community will likely garner his effort publicity, the unoriginality of the material—all standard business-book fare simply phrased in the negative—keeps this well-meaning book from standing out or offering original advice to business leaders in the market for a little self-improvement.
   
  100 Habits of Successful Graphic Designers
Josh Berger, Sarah Dougher, Plazm
In need of advice? Just want to sounds off? Opening this volume is like grabbing lunch with a fellow designer to commiserate or celebrate. In its pages, noteworthy designers, both past and present, working in fields ranging from graphic design, fashion, architecture, typography, and industrial design sound off on every topic, ranging from deadlines, inspiration, competition, rules, respect, education, and handling criticism-all with a certain amount of irreverence. Their thoughts are boiled down into succinct, quotable quotes and one-liners that exemplify their character and demonstrate their philosophy on the world around them.
   
  Confessions of an Advertising Man
David Ogilvy
David Ogilvy was an advertising genius. At the age of 37, he founded the New York-based agency that later merged to form the international company known as Ogilvy & Mather. Regarded as the father of modern advertising, Ogilvy was responsible for some of the most memorable advertising campaigns ever created. Confessions of an Advertising Man is the distillation of all the Ogilvy concepts, tactics, and techniques that made this international best-seller a blueprint for sound business practice. If you aspire to be a good manager in any business, this seminal work is a must-read.
   
  How to Be a Graphic Designer Without Losing Your Soul
Adrian Shaughnessy, foreword by Stefan Sagmeister
The kinds of questions young designers most often need answers to are the practical things—how to find work, what to charge, what the first step is interpreting a brief, and how to work it out when with a job or a client relationship goes wrong. Shaughnessy, the co- founder of a London design firm as well as a design writer, provides a guide that tells all. He includes interviews with 10 big-name designers who talk about how they got going. The edition is (of course) beautiful to look at and offers a nice appendix of print and online resources, but it lacks an index.
   
  Orbiting the Giant Hairball: A Corporate Fool's Guide to Surviving with Grace
Gordon MacKenzie
Creativity is crucial to business success. But too often, even the most innovative organization quickly becomes a "giant hairball" --a tangled, impenetrable mass of rules, traditions, and systems, all based on what worked in the past--that exercises an inexorable pull into mediocrity. Gordon McKenzie worked at Hallmark Cards for thirty years, many of which he spent inspiring his colleagues to slip the bonds of Corporate Normalcy and rise to orbit--to a mode of dreaming, daring and doing above and beyond the rubber-stamp confines of the administrative mind-set. In his deeply funny book, exuberantly illustrated in full color, he shares the story of his own professional evolution, together with lessons on awakening and fostering creative genius.
   
  Predictably Irrational: The Hidden Forces That Shape Our Decisionse
Dan Ariely
Irrational behavior is a part of human nature, but as MIT professor Ariely has discovered in 20 years of researching behavioral economics, people tend to behave irrationally in a predictable fashion. Drawing on psychology and economics, behavioral economics can show us why cautious people make poor decisions about sex when aroused, why patients get greater relief from a more expensive drug over its cheaper counterpart and why honest people may steal office supplies or communal food, but not money. According to Ariely, our understanding of economics, now based on the assumption of a rational subject, should, in fact, be based on our systematic, unsurprising irrationality. Ariely argues that greater understanding of previously ignored or misunderstood forces (emotions, relativity and social norms) that influence our economic behavior brings a variety of opportunities for reexamining individual motivation and consumer choice, as well as economic and educational policy. Ariely's intelligent, exuberant style and thought-provoking arguments make for a fascinating, eye-opening read.
   
  Talent is Not Enough: Business Secrets for Designers
Shel Perkins
This comprehensive guide includes everything designers need—besides talent—to turn their artistic success into business success. You’ll find information on key issues facing designers from freelancing to the management of established design firms. A strong visual focus and to-the-point text take the fear factor out of learning about thorny business realities like staffing, marketing, bookkeeping, intellectual property, and more. These smart business practices are essential to success in graphic, Web, and industrial design.
   

  Altitude: Contemporary Swiss Graphic Design
Claudia Mareis, Robert Klanten, Nicolas Bourquin
A new wave of intellectually rigorous and iconoclastic Swiss designers are carving their niche in a new graphic language. By combining traditional high quality "Swiss Style" with advanced media, they are giving rise to a progressive style of visual expression. Seven years after publishing Swiss Graphic Design, we present Altitude - a new generation of flourishing contemporary designers, giving insight into the impact, essence and diversity of the work and evaluating the significant evolution of illustration and typography in recent years. An increasing number of designers are working internationally with interdisciplinary design practices in typography, vector graphics, photography, interiors and web design. They bring about an experimental, playful and humourous element while maintaining the minimalist approach and precision that gives Swiss Design its universally recognized trademark. Altitude is an expansive volume that showcases and examines current trends as well as providing an analysis of contemporary Swiss Design through visuals, texts, interviews and commentary from the designers and editors themselves.
   
  Area
Editors of Phaidon Press
Taken for granted for a long time, graphic design has over the past decades crept more and more into the consciousness of the general public. And rightly so: in our increasingly visual culture, it is an omnipresent form of creativity, something we are all influenced by whether we like it or not. Every logo, every poster, every CD cover confronts us with graphic design in some shape or form. It is the basis of all visual communication and arguably the most pervasive creative discipline of our times. Essentially an exhibition in a book, this title presents the 100 graphic designers arranged in an A to Z order. Each of the designers is featured over two double-page spreads, which are extensively illustrated with examples of their work. Alongside these examples, a 400 word text by the selecting curator explains his/her choice and illuminates the depicted work. The reproductions are further complemented with extended captions and biographical information on the designer. The book is characterised by the enormous diversity of the 100 graphic designers. Showcasing talents from Minneapolis to Macao, Area opens the door to the work of emerging designers practising in more than 25 countries around the world. It reflects a unique multitude of styles, ideas, and influences: an endless range of creativity from the playful, digital graphics of Eboy in Berlin, to the regional aesthetics of Chaz Mavyanne Davies of Zimbabwe or Ahn Sang-Soo of Korea; from the political awareness of Iran's Reza Abedini, to the more sober and traditional designs of the Italy's Leonardo Sonnoli. Beyond this extensive survey of contemporary graphic design, the 10 curators were also asked to choose what they consider a design 'classic,' i.e. a piece of printed design from any era that is of particular significance to them. These 'classic' pieces are showcased in the shorter, second part of the book, each accompanied by a brief text explaining how the 'classic' piece fits into the selecting curator's general view and philosophy of graphic design. Despite the large number of already existing titles dedicated to graphic design, Area promises to be unique in its exciting design, its clear and interesting concept, its truly global scope, and its fresh and unconventional content.
   
  Area_2
Editors of Phaidon Press
AREA_2 is the second volume in Phaidon's acclaimed AREA series. This series is part of Phaidon's collection of ''10x10'' compendiums, including CREAM, FRESH CREAM, BLINK, 10x10, 10x10_2, and SPOON. AREA_2 features 100 of the world's most interesting emerging graphic designers, as chosen by 10 of the most respected figures in the field. The book contains over 1,500 images that reveal the talents and trends of contemporary graphic design as it has evolved over the past five years. AREA_2 is an international, up-to-the-minute overview of graphic design today, featuring posters, books, magazines, typography, packaging, and ephemera that has influenced visual culture.
   
  Contemporary Graphic Design
Charlotte Fiell, Peter Fiell
Packing a powerful visual punch: contemporary avant-garde graphic design This compendium showcases the extraordinary cutting-edge work of 100 of the world's most progressive graphic designers, from the hard-hitting political messages of Jonathan Barnbrook to the lyrical digital compositions of Peter Saville to the iconoclastic imagery of Stefan Sagmeister. Alongside the array of visually stunning and thought-provoking advertisements, CD covers, posters, packaging, websites, and corporate identities are texts by each designer expressing his or her individual approach to graphic design practice as well as personal insights into the motivations that lie behind the work. An accompanying introductory essay highlights the current issues surrounding graphic design practice, from the ascendancy of digital tools to the amorality of consumerism. By presenting a provocative survey of the latest, most experimental and forward-looking graphic design from around the globe, this exciting book provides a unique and totally unforgettable snapshot of where the discipline stands today and hopefully offers directions for its future. Contemporary Graphic Design is absolutely essential to anyone interested in the power of images. The list of entries includes: Jonathan Barnbrook, The Designers Republic, FUEL, Fernando Guti?rrez, Hideki Inaba, KesselsKramer, Scott King, Christian K?sters, J?rg Lehni, Karel Martens, ME Company, M/M (Paris), Martijn Oostra, Gabor Palotai, Stefan Sagmeister, Peter Saville, Studio Boot, Sweden Graphics, Omar Vulpinari, Martin Woodtli
   
  Daniel Eatock Imprint: Works 1975 - 2007
Daniel Eatock
Daniel Eatock is a designer with a practised eye, able to switch from big bucks corporate and media branding - the Big Brother Eye, for example - to micro scale personal works that present an unvarnished view of the world. Eatock's work is also bound up in his website, Eatock.com, which solicits photography from like-minded individuals around the world. As a result, the designer's first monograph has the feel of a carefully curated weblog, with images that revel in juxtaposition and coincidence paired with his own playful works. It also wouldn't be an Eatock project without a slight subversion of the repetitious nature of the printed book - each copy contains a hand-drawn circle, drawn by the designer himself at a marathon session at the printing plant. The book chronicles a series of often personal, always conceptual projects that blur the line between art and commercial design. Written and arranged by the man himself, Imprint succeeds in depicting the diverse, scattered nature of his work.
   
  Forget All the Rules You Ever Learned About Graphic Design: Including the Ones in This Book
Bob Gill
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Nunc sed tellus vel odio egestas adipiscing. Etiam venenatis, lectus non ornare ornare, urna pede tempor elit, in feugiat lectus est sit amet augue. Etiam ut arcu. Nulla leo ante, sodales eget, vulputate ac, vehicula at, nulla. Vestibulum malesuada enim non velit. Morbi sem pede, hendrerit eu, imperdiet ut, tincidunt vitae, lectus. Curabitur tellus purus, pulvinar adipiscing, rhoncus nec, tincidunt posuere, tellus. Donec non dolor. Suspendisse cursus dui non leo. Proin ligula. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vivamus tempor volutpat nibh. In hac habitasse platea dictumst. Phasellus in quam a magna pulvinar feugiat. Donec dapibus semper tellus.
   
  Fresh Dialogue 3
Veronique Vienne
Fresh Dialogue Three brings together the work of four young and innovative studios who share the distinction of being selected as participants in the American Institute of Graphic Arts, New York Chapter's Fresh Dialogue series. BASE is a studio with offices in New York, Brussels, and Barcelona. The fashion industry accounts for nearly half their business which includes developing image campaigns and corporate identities. HONEST, founded by Stella Bugbee, Jonathan Milott, and Cary Murnion, works with a variety of fashion, art, music and architecture related clients including MoMA, Kate Spade, and Virgin Records. Brooklyn based HunterGatherer was founded by Todd St. John in 2000. Recent projects have included work with MTV, Nixon Watches, and Adidas. STILETTO is a design collective comprised of three partners: Stefanie Barth, Julie Hirschfeld, and Joan Raspo. They work are in variety of media including web design, film, animation, and motion graphics. Design writer Veronique Vienne coaxes the inner thoughts, struggles, and insights of these young designers in her skillfully moderated roundtable discussion. Fresh Dialogue Three will help designers, young or old, understand new and important trends in graphic design today.
   
  NeoGeo: A New Edge to Abstraction
Robert Klanten, Sven Ehmann, Birgo Meyer
If a trend is at all to be recognized in today's diverse field of design, it is the new flirtation with geometrical forms and solid colors. The book that documents this development is accordingly called NeoGeo. Basic forms such as circles, squares and triangles are increasingly being used in creative work. One sees crystalline structures, diamonds, rhombi, patterns and grid-like frames. Elements influenced by the psychedelic and OpArt of the 1960s and 70s are being combined with the acid colors of the late 80s. NeoGeo makes clear that this current abstract work is not a nostalgic phenomenon; rather, it borrows from illustration, collage, typography and computer art to create a whole new visual language.
   
  Robert Brownjohn: Sex and Typography
Emily King
The design profession doesn't produce many larger-than-life figures. Robert Brownjohn—BJ, to just about everyone who knew him, and everyone did—was one. His gifts were immense, as were his appetites. Enfant terrible and visionary, he was both. Mick and the Stones wanted to hang with him. Of course it couldn't last. Robert Brownjohn was simply too big for this world. He died in 1970 at the age of 45, a victim of his own excesses. Today, he is best remembered for his sexy James Bond credit sequences. But Brownjohn's legacy is far more significant, and his story has all the drama and pathos of a Hollywood blockbuster. Now, for the first time, this extraordinary life and career is remembered in print, with all its richness and complexity. Robert Brownjohn: Sex and Typography tracks the story of this legend from his early years as the prized student of Laszlo Moholy-Nagy to his days as a visionary star in the New York design world of the sixties and his later years as an icon in the film and advertising world of swinging London. Robert Brownjohn illustrates the dynamic work Brownjohn produced on his own and as a cofounder of the firms Brownjohn, Chermayeff, and Geismar in New York, and Cammell, Hudson, and Brownjohn in London, including campaigns for such giants as Pirelli, IBM, and Midland Bank. Robert Brownjohn is both an inspirational monograph of creative genius and a window into the life of a Falstaffian figure who just happened to be one of the formative designers of the twentieth century.
   
  Tell Me Why: The First 24 Months of a New York Design Company
Clare Jacobson, Jan Wilker And Hjalti Karlsson, foreword by Stefan Sagmeister
Why would two talented and employable young graphic designers start up their own practice without any clients, in the midst of a recession, and in a city brimming with world-renowned designers? Karlssonwilker inc.'s tellmewhy is the improbable story of such a venture -- or act of bravura or insanity -- on the part of Hjalti Karlsson and Jan Wilker, and offers a telling, humorous, and always human insight into the workings of a young startup design studio, showcasing every single project they did in their first two years. A book as iconoclastic as their designs, tellmewhy features fresh stories of karlssonwilker's ordinary office live and its less-than-romantic tales about rooftop parties, battles with immigration, language obstacles, missed meetings, and money problems. Despite these stories -- and because of others -- karlssonwilker has produced an impressive body of work in two short years. Tellmewhy shows the happy endings, including signage for a Philadelphia restaurant, logo designs for a New York fashion house, and CD packaging for both independent and major music labels. And it presents the few unrealized designs, like an ad campaign for a TV network. All share the designers' creative and humorous take on design. Karlssonwilker intersperses these examples with its singular illustrated diagrams, faux flow charts linking the partners' biographies, work, social lives, and whatever comes to their unique minds. Tellmewhy offers both inspiration and caution for designers everywhere. A foreword by former employer Stefan Sagmeister recalls karlssonwilker's start in his design office.
   
  The Art of Looking Sideways
Alan Fletcher
Alan Fletcher's The Art of Looking Sideways is an absolutely extraordinary and inexhaustible "guide to visual awareness," a virtually indescribable concoction of anecdotes, quotes, images, and bizarre facts that offers a wonderfully twisted vision of the chaos of modern life. Fletcher is a renowned designer and art director, and the joy of The Art of Looking Sideways lies in its beautiful design. Loosely arranged in 72 chapters with titles like "Colour," "Noise," "Chance," "Camouflage," and "Handedness," Fletcher's book, which he describes as "a journey without a destination," is "a collection of shards" that captures the sensory overload of a world that simply contains too much information. In one typical section, entitled "Civilization," the reader encounters six Polish flags designed to represent the world, a photograph of an anthropomorphic handbag, Buzz Aldrin's boot print on the moon, drawings of Stone Age pebbles, a painting of "Ireland--as seen from Wales," and a dizzying array of quotations and snippets of information, including the wise words of Marcus Aurelius, Stephen Jay, and Gandhi's comment, "Western civilization? I think it would be a good idea." Fletcher's mastery of design mixes type, space, fonts, alphabets, color, and layout combined with a "jackdaw" eye for the strange and profound to produce a stunning book that cannot be read, but only experienced.
   
  Tibor Kalman: Perverse Optimist
Peter Hall, Michael Bierut
From his introductory notes explaining the book's subtitle, Kalman demonstrates a clear contrariness to the common understanding of the role of graphic design. From window dresser and shopping bag designer of the nascent Barnes & Noble in the 1970s to founder and leader of the award-winning M & Co. design firm in the 1980s to his revolutionary anti-selling aesthetic as founding editor-in-chief at Benetton's Colors magazine, Kalman has sought out roles unfamiliar to him and done them in his own way. This hasn't stopped him from developing one of the best-known and most influential bodies of work in the field. If all this monograph did were to convey this complex personality?as it does in the more than a dozen essays by and interviews with former clients and co-workers?it would be a grand success. But, more than that, it surveys important work from his entire career in more than 600 illustrations, all thoughtfully captioned. Essential for all academic libraries, this addictively browseable tribute is also recommended for larger public libraries.
   

  Babel: Jim Houser
Jim Houser, Roger Gastman
Self-taught mixed media artist Jim Houser's creative journey began as a child when he started drawing in sketchbooks brought home to him by his father. Over the years, driven by impulse and inspired by words as well as the perspective that his childhood drawings provide, Houser developed a style combining words, phrases and existential story fragments with crisp, colorful paintings on surfaces ranging from canvas to walls to skateboards and more. Houser forces us to re-examine these often well-worn words and discover their lost, faded and even alternate meanings amidst visions of ten gallon hats, snaggletooth snakes, preternatural beings and visualized natural elements. Jim Houser is a Philadelphia-based artist, an honorary member of the artists collective Space 1026 and an avid skateboarder who designs skate decks for Toy Machine.
   
  Beguiled by the Wild: The Art of Charley Harper
Charley Harper
Here's an enchanting book of Charley Harper's not so wild, "wild" animals. They consist mostly of paintings of small birds and animals, which live in an eat-or-be-eaten world. Though they live in a harsh world, when not in immediate danger, they are wonderful to behold, and Charley Harper shows them in a way they've never been seen before. His captions are as captivating as his paintings. His caption for the cover photo, "Serengeti Spaghetti," reads, "If you experience technical difficulties as you look at this herd of zebras on Africa's Serengeti Plain, please bear with us -- the trouble is not in your set. It's a tropical optical illusion, an equatorial pictorial puzzle of equivocal equinal elements, an amorphous ambulatory aggregation of undulating ungulates: op art on the hoof. How many hooves in the herd? You really want to know? Well, first you have to count the zebras."
   
  GAS BOOK 03: Geoff McFetridge
Geoff McFetridge
McFetridge straddles the fields of textile design, painting, silk screening, furniture and product design. Big-name clients who have commissioned his work include X-Large, Stussy, Sophia Coppola, Spike Jonze and Marc Jacobs. This issue contains sections focusing on the genres of "Poster", "Video", "Product", "T-shirts" and "Exhibition".
   
  Margaret Kilgallen: In the Sweet Bye & Bye
Margaret Kilgallen, Susan Sollins, Alex Baker, Eungie Joo
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Nunc sed tellus vel odio egestas adipiscing. Etiam venenatis, lectus non ornare ornare, urna pede tempor elit, in feugiat lectus est sit amet augue. Etiam ut arcu. Nulla leo ante, sodales eget, vulputate ac, vehicula at, nulla. Vestibulum malesuada enim non velit. Morbi sem pede, hendrerit eu, imperdiet ut, tincidunt vitae, lectus. Curabitur tellus purus, pulvinar adipiscing, rhoncus nec, tincidunt posuere, tellus. Donec non dolor. Suspendisse cursus dui non leo. Proin ligula. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vivamus tempor volutpat nibh. In hac habitasse platea dictumst. Phasellus in quam a magna pulvinar feugiat. Donec dapibus semper tellus.
   
  Matthew Brannon: To Say the Very Least
Philip Monk, Matthew Brannon
To Say the Very Least is the first comprehensive publication on the print and installation work of the rising New York artist Matthew Brannon. Everything takes place on the surface, or just under it, in Brannon's work, just as everything is public or takes place in public there. The prints exploit their generic relation to advertising and posters, but the benign appearance of the illustrations, reminiscent of 1950s cookbooks and cocktail manuals, is undercut by the fine print of embossed texts, which teeter towards inappropriate confessions and unpardonable acts. These texts, with their hint of literary genres tinged by noir, are little melodramatic scenarios of success and failure, careerism and alcoholism, substance abuse and sexual misadventure. Each set of prints stages Brannon's principal question, "Why are people their own worst enemies?"
   
  Shortcomings
Adrian Tomine
Adrian Tomine draws his mid-twenties slackers with an impeccable, exact line for every slumpy gesture and cultivated rumple. In Shortcomings, this ex-wunderkind tackles a book-length comic for the first time after three collections of stories, and his maturity shows not so much in the ages of his characters, who are still slackly wandering, dropping out of grad school or managing a movie theater, but in his calm and masterful handling of his story, in which vividly individual characters wander through the maze of imposed and self-generated stereotypes of Asian and American identities (the title is a wry allusion to one of the most enduring of those assumptions). Never has that old commonplace that the personal is the political seemed more paralyzing, and more true.
   
  Steve Powers - Studio Gangster
Steve Powers
Philadelphia native, Steve (ESPO) Powers arrived in New York in the early 90 s, immersing himself in the city s vibrant Graffiti scene and quickly developing a unique, conceptually driven style all his own. By the end of the decade he started his own studio practice and launched a distinguished career both as a fine artist and a commercial illustrator. With the publication of Steve Powers Is A Studio Gangster, Powers records 5 years of paintings that distill the complete range of human emotion into readily recalled and related memes. These visual archetypes are aptly described by Powers as a synthesis of word and image to create a new emotional revelation . This book is published on the occasion of his Fall 2007 exhibition at the Pennsylvania Academy of Fine Art entitled. Powers is a 2008 Fulbright scholar and has shown at Deitch Projects, the 49th Bienalle, the Luggage Store and the Liverpool Biannual in 2004
   
  The Book of Shrigley
David Shrigley
Pop artist David Shrigley's work is immediate, sometimes rude, and very funny, "like a psychotic version of Matt Groening's 'Life in Hell' cartoons" (The Guardian). His darkly brilliant, addictively hilarious scrawls from the subconscious have already made him a star in the UK, with a growing legion of fans around the globe. The Book of Shrigley is the most extensive and the first widely available showcase of his edgy but accessible off-kilter vision. Here are bad-tempered pets, strange attractions, work, S-E-X, knitting, wrestling, and a host of other everyday activities, dangers, and amusements laid bare in Shrigley's urgently illustrated panels and wickedly mischievous punch lines. Made up of almost entirely new work and bursting with color and unsettlingly funny truths, The Book of Shrigley is the ideal introduction to this comic genius and the book fans have been waiting for.
   
  Two Lines Align
Ed Fella and Geoff McFetridge
Two Lines Align: Drawings and Graphic Design by Ed Fella and Geoff McFetridge with texts by Michael Worthington, James Hunt, and the artists 300 page, 4-color, hardbound w/ vinyl cover Design by Michael Worthington Published by California Institute of the Arts/REDCAT
   

  Envisioning Information
Edward R. Tufte
Edward Tufte's new book, Envisioning Information, is a stunning display of the classics of information design, combined with close analysis of design strategies that produce excellence in information displays. Six-color printing is used throughout, and, for the chapter on color and information, twelve-color printing. Photography, color reproduction techniques, typography, paper, printing, and binding, are all of the highest quality.
   
  Mapping: An Illustrated Guide to Graphic Navigational Systems
Roger Fawcett-Tang, William Owen
Focusing on information design, this guide reveals the visual language of location, direction, spatial and structural relationships which are central to this sector of graphics, exploring "maps" as varied as subway systems and websites to chemical symbols, and the mapping of time. --This text refers to an out of print or unavailable edition of this title.
   
  Metropolitan World Atlas
Arjen Van Susteren
Its wealth of facts and clean, abstract design, the Metropolitan World Atlas is a must-buy. Despite the burgeoning interest in metropolitan growth and globalization there has been no way of directly comparing metropolises - until now, that is. This atlas offers a unique survey of global trade networks and their impact on metropolitan space. It documents a total of 101 metropolises, analysing them in easy-to-read ground plans. It also includes index numbers and tables regarding such aspects as population, density, pollution, travel time, data traffic, air and water travel and the size of Central Business Districts. Its unexpected combination of ground plans and statistics makes this atlas a unique work of reference where for the first time metropolitan areas like Beijing, Lagos, London, Los Angeles, Rio de Janeiro and Tokyo can be compared with one another and in terms of their position in the global urban network.
   
  Soak Rinse Wash Spin
Tolleson Design
Steve Tolleson's approach to design might best be described as scientific: it involves relentless research in which every element of a project—down to its letterforms—is subject to rigorous study through almost imperceptible permutations. The end results of this process are designs that are meticulously executed, sometimes cerebral, but never without emotion and wit. ? Soak Wash Rinse Spin investigates the cycles of the Tolleson Design creative process through a textual and graphic layering of information involving four phases: research (the intake of as much information as they can gather), collaboration (with the client and with the other members of the creative team), visual exploration (the workbook process, which includes refinements and the examination of multiple options), and environmental influences (consideration of the ultimate purpose of the solution).
   
  The Visual Display of Quantitative Information
Edward R. Tufte
A timeless classic in how complex information should be presented graphically. The Strunk & White of visual design. Should occupy a place of honor--within arm's reach--of everyone attempting to understand or depict numerical data graphically. The design of the book is an exemplar of the principles it espouses: elegant typography and layout, and seamless integration of lucid text and perfectly chosen graphical examples. Very Highly Recommended. --This text refers to an out of print or unavailable edition of this title.
   

  A Treasury of German Trademarks, 1900-1950
Leslie Cabarga
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Nunc sed tellus vel odio egestas adipiscing. Etiam venenatis, lectus non ornare ornare, urna pede tempor elit, in feugiat lectus est sit amet augue. Etiam ut arcu. Nulla leo ante, sodales eget, vulputate ac, vehicula at, nulla. Vestibulum malesuada enim non velit. Morbi sem pede, hendrerit eu, imperdiet ut, tincidunt vitae, lectus. Curabitur tellus purus, pulvinar adipiscing, rhoncus nec, tincidunt posuere, tellus. Donec non dolor. Suspendisse cursus dui non leo. Proin ligula. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vivamus tempor volutpat nibh. In hac habitasse platea dictumst. Phasellus in quam a magna pulvinar feugiat. Donec dapibus semper tellus.
   
  Dictionary of Symbols
Jean Chevalier, Alain Gheerbrant, John Buchanan-Brown
A bestseller in France, where it was originally published, this supremely erudite book draws together folkloric, literary, and artistic sources and focuses on the symbolic dimension of every color, number, sound, gesture, expression, or character trait that has benefited from symbolic interpretation.
   
  Dos Logos
Roland Muller, Robert Klanten, Nicolas Bourquin
Almost three years after putting our worldwide bestseller Los Logos together, dgv announces its much-anticipated follow-up. Dos Logos presents extensive examples of contemporary logo design in even greater depth and charts new developments in the field. Done in the same format as the first volume, Dos Logos explores the exceptional visual language and stylistic approaches to logo creation by designers from around the globe. It is thoroughly indexed, catalogued by subject and systematically structured according to various search criteria. In order to offer even more value to conscientious designers in terms of practicality, it also classifies the included work according to the industry or purpose for which it was designed (music, fashion, corporate, etc.). In addition, the book contains more unusual applications and a broader range of logos including those used on building facades, on clothing and as illuminated advertising. Its scope and usefulness make Dos Logos the ultimate update on the current state of logo design.
   
  Ego: The Difference Between Telling and Selling
EGO
Ryan McGinness started a design firm called EGO. EGO favors an honest, pragmatic approach to solving problems. Their thoughtful work is in direct opposition to the over-hyped style-based design served up by many other firms. Contemporary design books gravitate towards empty design that is little more than eye-candy. The Difference Between Telling and Selling is a revelatory guide to a more process-oriented approach that provides insight and substance for real-world designers.Featured work includes corporate identities, TV graphics, web site design, videos and packaging for a list of clients including MTV, The Standard Hotel, Meetup, IBM, Lee Jeans, Tokion Magazine and Ungaro. This inspirational book is a must-have for designers seeking to develop substantive content for clients.
   
  Los Logos
Mika Mischler, Nicholas Bourquin, Robert Klanten
Often deceptively simple, the task of a logo is hardly ever an easy one_via extreme reduction it needs to radically and perfectly distill an image or message into a simple, easily recognizable icon. Assembling the works of designers from around the globe this substantial volume contains an incredible wealth of pictorial representations, providing a broad overview of contemporary logo design of cutting edge designers.
   
  Paul Rand
Steven Heller
IBM, UPS, ABC. If these acronyms ring a bell, their ubiquitous logos springing instantly to mind, then you know the work of Paul Rand (1914-1996), the Picasso of Graphic Design. A pioneer in the field of visual communication, Rand developed a fresh and individual design language drawn from European art movements including Russian constructivism, de Stijl, and the Bauhaus. His career as an art director, teacher, writer, and design consultant to major corporations spanned almost seven decades. Rand arguably got his start at the tender of 3 when he first began to secretly copy pictures of the attractive Palmolive models pictured in advertising displays in his father's grocery store in Brooklyn, New York. He later modeled his aesthetic on avant-garde artists like Paul Klee, El Lissitzky, and architect Le Corbusier, each of whom advocated a timeless spirit in design. Rand began his career in an era when working by hand was a given, a reality that would change before his eyes as the mass media, entertainment, and consumer industries were revolutionized by increasingly technical equipment, and ultimately the computer.
   
  Signs and Emblems: A Collection of International Examples
Erhardt Stiebner, Dieter Urban
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Nunc sed tellus vel odio egestas adipiscing. Etiam venenatis, lectus non ornare ornare, urna pede tempor elit, in feugiat lectus est sit amet augue. Etiam ut arcu. Nulla leo ante, sodales eget, vulputate ac, vehicula at, nulla. Vestibulum malesuada enim non velit. Morbi sem pede, hendrerit eu, imperdiet ut, tincidunt vitae, lectus. Curabitur tellus purus, pulvinar adipiscing, rhoncus nec, tincidunt posuere, tellus. Donec non dolor. Suspendisse cursus dui non leo. Proin ligula. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vivamus tempor volutpat nibh. In hac habitasse platea dictumst. Phasellus in quam a magna pulvinar feugiat. Donec dapibus semper tellus.
   
  Symbol Sourcebook, An Authoritative Guide to International Graphic Symbols
Henry Dreyfuss
This unparalleled reference represents a major achievement in the field of graphic design. Famed industrial designer Henry Dreyfuss recognized the importance of symbols in communicating more quickly and effectively; for many years he and his staff collected and codified graphic symbols as they are used in all walks of life throughout the world. The result is this "dictionary" of universally used graphic symbols. Henry Dreyfuss designed this sourcebook to be as practical and easy to use as possible by arranging the symbol information within ingeniously devised sections: Basic Symbols represents a concise and highly selective grouping of symbols common to all disciplines (on-off, up-down, etc.). Disciplines provides symbols used in accommodations and travel, agriculture, architecture, business, communications, engineering, photography, sports, safety, traffic controls, and many other areas. Color lists the meanings of each of the colors in various worldwide applications and cultures. Graphic Form displays symbols from all disciplines grouped according to form (squares, circles, arrows, human figures, etc.) creating a unique way to identify a symbol out of context, as well as giving designers a frame of reference for developing new symbols. To make the sourcebook truly universal, the Table of Contents contains translations of each of the section titles and discipline areas into 17 languages in addition to English.
   
  TM, Trademarks Designed by Charmayeff & Geismar
Chermayeff Geismer Inc, Stefan Sagmeister, Geismar Inc.
The NBC peacock, the PBS "everyman," the Chase Bank octagon, and hundreds of other outstanding trademarks have been created by one design firm, Chermayeff & Geismar Inc. Their logos and identity programs for high-profile corporations such as Mobil, Time Warner, Viacom, and Xerox, and for preeminent institutions such as the New York Public Library, Alvin Ailey Dance, the Smithsonian Institution, and the Museum of Modern Art, are instantly recognizable hallmarks of design. TM collects over 200 trademarks created over the 40-year history of the firm, which is led by Ivan Chermayeff, Tom Geismar, and Steff Geissbuhler. The variety and vitality of their work is reflected in this visually rich book, which serves an inspiration for designers as well as a reference to the best in trademark design.
   
  Treasury of German Trademarks: Volume 2, 1850-1925
Leslie E. Cabarga
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Nunc sed tellus vel odio egestas adipiscing. Etiam venenatis, lectus non ornare ornare, urna pede tempor elit, in feugiat lectus est sit amet augue. Etiam ut arcu. Nulla leo ante, sodales eget, vulputate ac, vehicula at, nulla. Vestibulum malesuada enim non velit. Morbi sem pede, hendrerit eu, imperdiet ut, tincidunt vitae, lectus. Curabitur tellus purus, pulvinar adipiscing, rhoncus nec, tincidunt posuere, tellus. Donec non dolor. Suspendisse cursus dui non leo. Proin ligula. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vivamus tempor volutpat nibh. In hac habitasse platea dictumst. Phasellus in quam a magna pulvinar feugiat. Donec dapibus semper tellus.
   

  Display Copy Only
Adrian Shaughnessy, John O'Reilly
Intro is part of the new wave of innovative design and digital media companies. At a time when society is swamped by consumer messages, and when all the big design groups are delivering "sameness," the British-based firm Intro challenges the prevailing mindset by producing provocative work. Display Copy Only contains the best of Intro's portfolio and reflects their diverse client list from Deutsche Bank to Depeche Mode. Perhaps best known for their music industry work with artwork for musicians including Primal Scream, Stereolab and Robbie Williams, their current projects stretch well beyond the confines of the music business. Other clients include a mixture of blue-chip companies, media-related businesses and arts organizations.
   
  Sagmeister: Made You Look
Stefan Sagmeister, Peter Hall
Another self-indulgent design monograph (practically everything we have ever designed including the bad stuff) is Stefan Sagmeister's hand-scrawled subtitle for the first book about his work, Made You Look. This, and the book's clear red case and silver-gilded pages, seem contrary to the raw, handwritten style he is known for, already setting us up for a wild and very personal ride through almost the entire corpus of the 39-year-old designer's work. Sagmeister once scratched words into his skin for his own lecture poster at Cranbrook, and this is the book version--sometimes enlightening, sometimes embarrassing, always self-conscious, and ultimately touching. The story is a conversation between Peter Hall's text and Sagmeister's handwritten commentary, a perfect and believable device for an absorbing dialogue. Self-indulgent as Made You Look may be, Sagmeister lays himself open with idealism, irony, and humor, creating one of the most moving books about design. --Juliette Cezzar --This text refers to an out of print or unavailable edition of this title.
   
  Some People Can't Surf: the Graphic Design of Art Chantry
Julie Lasky
Art Chantry's contrarian ways have placed him in the pantheon of great modern designers. Some People Can't Surf: The Graphic Design of Art Chantry is the first survey of this visual iconoclast, who also designed the book and packed it with hundreds of his vibrant images. Gritty, funny, and refreshingly low-tech, his award-winning work has promoted countless bands, social causes, and non-profits. Tracing Chantry's career from his covers and layouts for the seminal music magazine The Rocket, to album covers for such cult bands as Mudhoney, the Reverend Horton Heat, and the Fastbacks, Some People Can't Surf is a comprehensive look at his creative evolution. Complete with commentary on the unusual origins and unorthodox processes behind his work, as well as providing context for his oft-copied look, Some People Can't Surf is a much-anticipated exploration of this idiosyncratic design master.
   
  Sonic: Visuals for Music
R. Klanten
What does your favorite music look like? How can you visualize raw energy or sophisticated lounge sounds? And how could you create packaging for that album? Sonic answers these questions with 320 striking pages of today’s best-designed record covers and concert posters. Worlds apart from another rehash of the standards of the 1960s and 70s, this book focuses on contemporary examples from underground and indie music, pop, alternative rock and electronica. An engaging cover and packaging design have become key reasons for listeners to buy music in its traditional forms. With the rapid proliferation of MP3s, effectively designed music covers are increasingly necessary for the success of an album in today’s stagnating music industry. Sonic is a source book designed to inspire music insiders and graphic artists creating music packaging. With its stunning visuals from today’s most exciting music, Sonic also appeals to a general audience of concertgoers, gift givers and all those interested in intelligent "pop" culture.
   
  Swag: Rock Posters of the '90s
Spencer Drate, Art Chantry
Graphic art takes the spotlight in this collection of "swag"-the decorative concert ads that festoon lampposts, billboards and teenagers' walls. CD-packager Drate celebrates what he calls the "global poster movement" and features the work of 50 artists, from established graphic designers like Frank Kozik to newbies like Serigraphie Populaire, a duo who print all their posters by hand. Although many of the posters showcase the grunge and indie bands that sprung up during this new era of graphic design, there are samples from some mainstream musical acts who jumped on the wagon too: Bob Dylan and Ozzie Osbourne find their swag alongside Pearl Jam and Radiohead. The reprinted posters date from 1993 to 2002, with the nexus of work centered on the late 90s to the present (the subtitle is a bit misleading). Aside from Seattle designer Art Chantry's historical tour of rock posters in the introduction, the prose is minimal, leaving plenty of space for the surreal, satirical, raw sometimes ghastly vision of "classic sleazeball American trash culture." 250 color illustrations.
   
  The Art of Rock: Posters From Presley to Punk
Paul Grushkin
Electric, outrageous, erotic, blatant, vital. The adjectives that describe rock music also apply to the artwork created to sell it. Add to this list sumptous, dazzling, defintive, ultimate, and you've describe The Art of Rock as well. From the 1950s through today, here is the complete visual history of the rock concert poster: the funkiest bills advertising Elvis, B.B. King, and Howlin' Wolf; the multicolored psychedelic hallucinations promoting the Grateful Dead, Dylan, and the Doors; the deliciously tasteless art for the Sex Pistols, Crime, and the Clash. From the Red Dog Saloon in San Francisco, where the psychedelic scene started, to CBGB, New York's punk Mecca, and beyond. 1,500 images searched out world-wide from clubs, attics, and bedrooms--as well as more formal collections--are reproduced in their original blazing colors. Replete with firsthand history--exclusive interviews with scores of insiders, poster artists, musicans, promoters--this is the ultimate high for the rock music fan, required reading for the poster collector, a treasure trove for the graphic artist, and a riotous feast for anyone who digs pop culture.
   
  Visable Music: CD Jacket Graphics
Stefan Sagmeister
Here's where today's hottest music and graphics come together. Visible Music - CD Jacket Graphics is a brilliant collection of contemporary CD cover art that is distinctive, bold and original, a body of work that illustrates how top designers attack the difficult task of visually interpreting music in the limited space of a CD cover. Here is the ultimate synthesis of graphic elements and music. The more than 500 examples featured are split into three sections and presented by genre: Techno, House, Soul and Rap; Rock and Popular; World, Jazz and Lounge. These CD covers stand out from the crowd, from the vibrant simplicity of Beaucoup Fish and Push Upstairs by Underworld to the multifaceted and intriguing execution of Fantastic Spikes through Balloon by Skeleton Key, Visible Music - CD Jacket Graphics is a creative exploration of today's rapidly changing music scene.
   
  wag 2: Rock Posters of the 90"s and Beyond
Spencer Drate, Judith Salavetz
Crackling with sexual tension, comic flourishes, macabre drama, and science fiction clichés, rock posters are as vibrant and varied as the music they celebrate-and more popular today than ever. With imagery that ranges from eye-popping and crassly outrageous to subtle and esoteric, these graphic manifestos of rock rebellion have matured into a full-blown phenomenon, four decades after the first great wave of rock art roared out of San Francisco in the 1960s. In Swag 2: Rock Posters of the '90s and Beyond, noted designers Spencer Drate and Judith Salavetz have collected a fascinating assortment of images created by 50 of the most important poster artists working today-from 1960s pioneers such as Jim Phillips to gifted painters to graphic design studios as diverse as Patent Pending Industries and Asterik Studio. The foreword, coauthored by poster artists Nels Jacobson and Dirk Fowler, provides a fitting introduction to this colorful world where rock posters reign supreme.Swag 2: Rock Posters of the '90s and Beyond is a raucous and rollicking compendium of contemporary rock art that provides a kaleidoscopic snapshot of our time.
   

  Alec Soth: Niagara
Alec Soth, Philip Brookman, Richard Ford
By way of follow-up to his critically acclaimed debut monograph Sleeping by the Mississippi, Alec Soth turns his eye to another iconic body of water, Niagara Falls. And as with his photographs of the Mississippi, these images are less about natural wonder than human desire. "I went to Niagara for the same reason as the honeymooners and suicide jumpers," says Soth, "the relentless thunder of the Falls just calls for big passion." The subject may be hot, but the pictures are quiet, the rigorously composed and richly detailed products of a large-format 8x10 camera. Working over the course of two years on both the American and Canadian sides of the Falls, Soth edited the results of his labors down to a tight and surprising album. He depicts newlyweds and naked lovers, motel parking lots, pawnshop wedding rings and love letters from the subjects he photographed. We read about teenage crushes, workplace affairs, heartbreak and suicide. Oscar Wilde wrote, "The sight of the stupendous waterfall must be one of the earliest, if not the keenest, disappointments in American married life." Niagara brings viewers both the passion and the disappointment--a remarkable portrayal of modern love and its aftermath.
   
  American Surfaces
Stephen Shore
AMERICAN SURFACES is a highly influential body of work by a master photographer who helped establish colour photography as a legitimate medium of artistic expression. The book is comprised of a chronological sequence of photographs of vernacular America taken in the early 1970s, most of which are previously unpublished. These photographs have been widely exhibited and discussed throughout Europe and the United States. AMERICAN SURFACES is styled as a photo-diary of Shore's travels across America, bridging the gap between the road trip tradition of Walker Evans and Robert Frank and the fascination with the ordinary exhibited by Bernd and Hilla Becher and Martin Parr. This new paperback edition is a must-have for everyone interested in the history of twentieth-century photography, and it is perfect for art and photography students.
   
  Art Photography Now
Wolfgang Tillmans, Susan Bright, Nan Goldin, Cindy Sherman, Jeff Wall
In the previous century, photography helped shape art; in the current one, it has begun to dominate it. Not only are major international museums and galleries mounting blockbuster exhibitions, but art photographers are also being celebrated as contemporary masters and their work commands unprecedented prices. This indispensable survey presents the work of 76 of the most important and best-known art photographers in the world: Andreas Gursky, Thomas Struth, Cindy Sherman, Jeff Wall, Sophie Calle, Wolfgang Tillmans, Nan Goldin, Martin Parr, Allan Sekula, Boris Mikhailov, Inez van Lamsweerde, Stephen Meisel, Philip-Lorca diCorcia, Sam Taylor-Wood, and many more are featured in its pages. Susan Bright, former Curator of Photographs at London's National Portrait Gallery, has organized the book into seven sections--City, Portrait, Document, Object, Landscape, Fashion, and Narrative--and provides an introductory essay for each. Along with each photographer's works, presented in sequence within those divisions, Bright's commentaries provide context and depth, and quotations from the artists themselves offer valuable insights into the motivation, inspiration, and intentions behind the work. Following in the tradition of Photography Past/Forward: Aperture at 50 and the Photography Speaks series, this volume will become an essential resource for curators, collectors, scholars, practitioners, and anyone who wants comprehensive, up-to-date exposure to the state of the medium today.
   
  Beautiful Ecstasy
Michael Northrup
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Nunc sed tellus vel odio egestas adipiscing. Etiam venenatis, lectus non ornare ornare, urna pede tempor elit, in feugiat lectus est sit amet augue. Etiam ut arcu. Nulla leo ante, sodales eget, vulputate ac, vehicula at, nulla. Vestibulum malesuada enim non velit. Morbi sem pede, hendrerit eu, imperdiet ut, tincidunt vitae, lectus. Curabitur tellus purus, pulvinar adipiscing, rhoncus nec, tincidunt posuere, tellus. Donec non dolor. Suspendisse cursus dui non leo. Proin ligula. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vivamus tempor volutpat nibh. In hac habitasse platea dictumst. Phasellus in quam a magna pulvinar feugiat. Donec dapibus semper tellus.
   
  Gregory Crewdson
Martin Hochleitner, Urs Stahel, Stephan Berg, Martin Hentschel, Gregory Crewdson
Gregory Crewdson's photographic series capture a particularly American state of normalcy--in dissolution. The viewer, at first seduced by what appears to be an idyllic scene, soon discovers subtle off-kilter elements more akin to Film Noir than an NBC comedy. In a work from his Twilight series, yellow school buses are parked outside white wooden houses, and students stand and lounge around in seeming passivity. Something is happening--what, we don't know. The vision is familiar yet unfamiliar, seemingly benign yet threatening. Crewdson goes to great lengths in dramatizing his disturbing suburban scenes, employing elaborate lighting, cranes, props, and extras, espousing a level of behind-the-scenes preparation more akin to the making of a Hollywood movie than the making of a still image. Here perhaps is one place to locate the eerie unreality and narrativity of his pictures, the creepy attention to detail so out of place, in the ordinary settings he evokes. Middle-class reality meets the other side of the normal here--by way of Sigmund Freud.
   
  Jeff Wall
Tobias Ostrander, Jeff Wall
Standing almost 14 inches wide by 20 inches tall, this exquisitely produced volume affords readers an unprecedented opportunity to study the work of the important Canadian artist/photographer Jeff Wall at the large scale for which his work is known. Informed by conceptual art, historical painting and avant-garde film, Wall began to produce large-format color transparencies, presented on light-boxes, in the late 1970s--a format that has become strongly identified with his work. This volume includes recent examples of this work, as well as large black-and-white prints--a format first incorporated into Wall's practice in 1996. Wall divides his photographs into two categories: documentary and cinematographic. A documentary photograph for Wall is tied to the traditional understanding of this term--a depiction of a specific time and place, without any overt manipulation on his part. A cinematographic photograph involves some form of intervention or restructuring by the artist. This category has ranged from slight movements of elements within a given situation to more elaborate approaches that involve the construction of sets and other aspects of stagecraft. Wall is best known for his cinematographic photographs, which have had a large influence on the expansion of notions of how the medium can be engaged. Rich in references to the natural environment and distinct urban character of Vancouver, where the artist lives and works, the photographs reproduced in this volume were primarily produced during the last seven years. Also available in a signed and numbered limited edition.
   
  Jeffrey Eugenides, Roxana Marcoci, Thomas Demand
Thomas Demand
German artist Thomas Demand occupies a singular position in the world of photography. Initially he took up photography to record his ephemeral paper constructions, but in 1993 he turned the tables by making constructions in order to photograph them. Demand begins by translating a preexisting image, usually culled from the media, into a life-size model he makes out of colored paper and cardboard. He recreates a room, a parking lot, a staircase, a landscape--then he photographs the model and destroys it. Demand's photographs appear at once compellingly real and strangely artificial. Since their subjects--handcrafted facsimiles of both architectural spaces and natural environments--are themselves built in the image of other images, the photographs are three times removed from the scenes they seek to depict. Combining craftsmanship and conceptualism in equal parts, Demand pushes the medium of photography toward uncharted frontiers. Given the cinematic quality of many of his photographs, it is not surprising that he has set some of them in motion, producing five 35mm films. This comprehensive publication presents all of Demand's major works from 1993 to the present. It includes previously unpublished archival documentation, and offers compelling insight into his working process and the stories behind his pictures.
   
  Joel Sternfeld: American Prospects
Andy Grundberg, Katy Siegel), Anne Tucker, Joel Sternfeld , Anne W. Tucker
Originally published in 1987, Joel Sternfeld's now-classic view of America is here remastered, redesigned, and reprinted at a larger, brighter, truer scale. Finally, photography and offset printing techniques have caught up with Sternfeld's eye, and this new edition of American Prospects succeeds in presenting Sternfeld's most seminal work as it has always meant to be shown. A specially-commissioned essay by Kerry Brougher, Chief Curator at the Hirshhorn Museum and Sculpture Garden, considers the historical context in which Sternfeld was working and the pivotal role that American Prospects has played in the course of contemporary filmmaking and art photography. In American Prospects, a fireman shops for a pumpkin while a house burns in the background; a group of motorcyclists stop at the side of the road to take in a stunning, placid view of Bear Lake, Utah; the high-tech world headquarters of the Manville Corporation sits in picturesque Colorado, obscured by a defiant boulder; a lone basketball net stands in the desert near Lake Powell in Arizona; and a cookie-cutter suburban housing settlement rests squarely amongst rolling hills in Pendleton, Oregon. Sternfeld's photographic tour of America is a search for the truth of a country not just as it exists in a particular era but as it is in its ever-evolving essence. It is a sad poem, but also a funny and generous one, recognizing endurance, poignant beauty, and determination within its sometimes tense, often ironic juxtapositions of man and nature, technology and ruin.
   
  Norwegian Black Metal
Peter Beste
"When we're on the road, all we watch is VBS, and our favorite series is Norwegian Black Metal." -Dave Grohl of Foo Fighters Documentary photographer Peter Beste has spent the last five years working in the milieu of the Norwegian black metal scene. This scene, with its notorious events of murder, church arson, and self-mythology, is absolutely sealed to outsiders. The international black metal fan base is one of the most devoted, fanatical, and proprietary in the world. Beste's access and insight into this world is unprecedented and has yielded an amazing photographic journey, along with a very popular documentary series on VBS.tv, also available on YouTube. Beste, together with Johan Kugelberg, noted writer, editor, and collector of documentary photography, has brought the images into a hermeneutic narrative that makes for a compelling experience along the lines of Anders Petersen's Café Lehmitz, Ed Van Der Elsken's Love on the Left Bank, or William Klein's Life Is Good and Good for You in New York.
   
  Spring Broke
Nathaniel Welch, Steve Appleford, Evan Wright
Caligula would have understood the depraved decadence and desperate frenzy of spring break - American teens' annual pilgrimage to shimmering shores, where sex on the beach is as much an afternoon activity as it is a fruity cocktail. A festival of sun and sin, of tanned flesh and binge drinking, spring break attracts thousands of high school and college students, who wash up on Florida's shores like schools of breeding salmon, ready to indulge their insatiable apetites and hedonistic desires with total strangers. A native Floridian, photographer Nathaniel Welch has been documenting these rites of passage for four years - and has captured scenes of agony and ecstasy in Spring Broke, his first monograph. Whether it's partying at a kegger on the beach or engaging in group sex in the shower, entering a wet T-Shirt contest or passing out on the bathroom floor, these teens' uninhibited impulses are as absurd as they are disturbing. Yet Welch accepts, and even embraces, these raunchy rituals of extreme adolescence, alloing a strange sense of sadness to pervade. The morning after, broken spirits are left to reflect on their senseless acts, pack their bags, and head home.
   
  Terryworld
Dian Hanson, Terry Richardson
Porn stars, supermodels, transsexuals, hillbillies, friends, pets, and celebrities do for photographer Terry Richardson what they do for no other because in his world, taboos are null and void, and fashion finds sex a perfect fit.
   
  Vitamin Ph: New Perspectives in Photography
T.J. Demos and Editors of Phaidon Press
"Vitamin Ph" provides a third dose of visual stimulation and vital information, following on from the successes of "Vitamin P" and "Vitamin D". Similar in concept, scope and structure, "Vitamin Ph" presents, in A to Z order, the work of 122 international artists. This up-to-the-minute survey focuses on global developments in art photography and the use of the medium by contemporary artists. 78 nominators worldwide have identified living artists who have made a fresh and innovative contribution to recent international photography. All works reproduced in the book use photography as their primary medium or source material, whether or not they then develop into or merge with other media. Extending beyond the parameters of straight photography to encompass sculptural, painterly and filmic elements, "Vitamin Ph" explores the medium in an expanded sense. The artists represented have emerged, or re-emerged, in the last five years to create a distinctive body of new work. "Vitamin Ph" aims to contribute to international debates on contemporary photography whilst providing an accessible overview and concise reference book.
   
  We Are Experienced
Danielle Levitt
Danielle Levitt arrived at her distinctive photographic style capturing street fashion, pop culture, and celebrity for countless publications. While producing this commercial work, Levitt also pursued her passion for documenting American youth. The result is We Are Experienced, Levitt's first monograph, a series of portraits depicting adolescents in a variety of urban, suburban, and rural settings, as individuals and in groups, loaded with signifiers both mainstream and marginal. We Are Experienced includes football stars, anorexics, wiccans, punks, prom dates, snowboarders, and baton twirlers. Levitt revels in the beauty of the age and its incomparable potential. She also exposes an advanced awareness particular to a generation. The notion of strident youthfulness was invented in the last century; today it is an understood quantity, a streamlined experience. Levitt's subjects are well-schooled in the expectations, limitations, and developmental strategies of growing up American, and have unparalleled resources to identify in a multitude of ways. We Are Experienced is a lushly stylized archive of the choices they make.
   

  30 Typefaces for a Lifetime
Imin Pao, Joshua Berger
In collaboration with the School of St. Martin, Art Center Pasadena, Rhode Island School of Design, Basel, and Yale Design School, Thirty Typefaces for a Lifetime defines 30 of the most useful and classic typefaces for all design needs and occasions. Neville Brody imagined "it takes 10 years for someone to master a typeface." This book contains "typefaces for a lifetime."
   
  Ed Fella: Letters on America
Lewis Blackwell, Lewis Blackwell, Lorraine Wild
"Edward Fella, a former commercial artist, creates posters that break every known rule of typographic convention and designer good taste," says Rick Poynor. Ellen Lupton has written, "In Fella's work, the unfettered mind of a Dada/Fluxus hippie confronts the dextrous hand of a traditional commercial artist." Bruce Mau calls him "brilliant." Peter Hall says Ed Fella is "an agitator, an experimentalist, an educator, and an inspiration to a new generation of type designers" and says his "anti-slick, rule-breaking designs" are "eccentric to the point of being impossible to imitate." Clearly everyone agrees that Ed Fella is one of the most daring and extreme graphic designers in America today. Famous for his obsessive hand-drawn alphabets and glyphs, Fella creates work with the power and spontaneity of raw art that nonetheless is born from a great knowledge of the theory and technique of typography and graphics. As Rick Poynor says, "Fella doesn't so much take his line for a walk as force-feed it hallucinogens and release it babbling on to the page." This first book on Fella, designed by Lorraine Wild, contains numerous examples of the designer's work, including his radical typeface designs, which have been described as "spun, tilted, stretched, sliced, fractured, drawn as if with a broken nib, and set loose among fields of ink-blotter doodles and networks of rules." This title also features Fella's collection of Polaroid snapshots of the signs and symbols he sees on the streets. These photos, taken over a period of many years, serve as a record of vernacular architecture around the world as well as inspiration for Fella's own designs. The result is a book which will appeal to all designers and art directors, whether their love is photography or fonts, art direction or art.
   
  Hand Job: A catalog of Type
Michael Perry
In this digital age of computer-generated graphics and typography, it’s refreshing to find typographers who still believe in working by hand. No longer relegated to designer’s sketchbooks, hand-drawn type has emerged from the underground as a dynamic vehicle for visual communication—from magazine, book, and album covers to movie credits and football advertisements. As the practice and appreciation of hand-drawn type grows, it's time to celebrate the work of those typographers whose every letterform is a work of art. Hand Job collects groundbreaking work from fifty an international array of today’s most talented typographers who draw by hand. Graphic designer and hand typographer Michael Perry selects work representing the full spectrum of design methods and styles. Each hand-drawn work is entirely shaped by the artist’s unique process—every one a carefully executed composition enhanced by unplanned “accidents” of line, color, and craft. Hand Job also includes photographs of found type, artist’s studios, and the tools that help make typography come to life. Whether you are looking to invigorate your design work or are just in need of a little offbeat inspiration, Hand Job will have you reaching for your favorite pen. Michael Perry is a graphic designer and typographer who has created hand-drawn type for such clients as Urban Outfitters, American Eagle Outfitters, MTV, Rome SDS, Polyvinyl Records, and Amelias magazine.
   
  Index A: Charles Wilkin
Charles Wilkin, Robert Klanten
Index A is in essence a catalogue of thoughts, images and instinct collected and reassembled by American Charles Wilkin of Automatic Art and Design. With clients ranging from Coca-Cola to Urban Outfitters, Wilkin combines multiple layering of images and type reminiscent of David Carson. In an era of multimedia full of visually aware consumers and highly targeted marketing, Index A acts as a reminder of the increasing influence of design on the human culture and the individual expression in a very commercial world.
   
  Martin Venezky: It is Beautiful--Then Gone
Martin Venezky
This volume's introductory essay, written as Venezky methodically packs his collection of found objects for a move from his longtime San Francisco home, posits an existential question: "If the page is a frozen moment, then what came before and what will happen once the page is turned?" As much a collection of meditations on the author's process as it is a document of his work, this book works toward an answer by illuminating the principles that guide this accomplished designer, whose work has appeared in the SFMoMA publication Open and the literary journal Speak. Venezky's work yields little to cursory viewing, at first seeming to resemble the computer-enabled (and largely illegible) layering of the early 1990s. This resemblance is but a matter of context. Far from being beholden to or reliant upon digital tools, Venezky's relationship with technology is complicated by his preoccupation with process. Collaborator and design critic Karen Levine points out that "Venezky takes an almost Luddite view of his mechanical palette, nearly always preferring the ninety-nine-cent drugstore gadget to the state of the art." And a deeper look at the volume's many color illustrations reveals a nuanced and highly manual method. If Venezky's process is immersion, so too is his relationship with the objects he culls for his collages and assemblages. They completely envelop his personal surroundings, as illustrated in a meticulously annotated gatefold depicting his collection. And if the rhetorical question posited in the introduction receives no definitive answer in these pages, readers will nonetheless relish the opportunity to view Venezky's work for what it is: a deeply invested series of design explorations into the living process that surrounds the "frozen monument" of every page.
   
  New Typographic Design
Roger Fawcett-Tang
As printing and design technologies have evolved over the past decade, so too have designers’ approaches to type design and typography. Today’s innovative designers have overturned established rules about type, turning letters into images and using typefaces in increasingly experimental ways. New Typographic Design covers a wide variety of applications from design for print--ranging from books, magazines, and brochures--to signage systems and screen-based typography, presenting the most current trends and directions of modern typography.The book’s introduction discusses changing attitudes to innovation in typography through the 19th and 20th centuries, including the changing role of the designer, the question of legibility versus form, how type has become image, and the differing requirements for screen-based and print-based type. Four accompanying sections illustrate the key areas of typography today: type as form (how can existing type be handled in order to create an original design?), type as image (designs inspired by vernacular typography and noted for their hand-drawn aesthetic), type as experiment (the work of designers who push the boundaries of typographic recognition and legibility), and type in motion (how type can function in a three-dimensional or screen-based environment).Authored by esteemed designer Roger Fawcett-Tang, this lavishly illustrated volume will provide a rich source of inspiration for both practicing designers and students.
   
  Non Format Love Song
Kjell Ekhorn, Jon Forss
Non-Format is a London-based design studio comprised of the Norwegian Kjell Ekhorn and the Brit Jon Forss. This creative team has built a formidable international reputation with exceptional graphic design and illustrations that are strikingly innovative and fresh yet have a timelessness that goes beyond fleeting style trends. The monograph Non-Format presents the full spectrum of their work, which ranges from delicate drawings for album covers to riveting advertisements for Coke and Nike as well as pristine graphic design for publications such as Varoom or the UK music magazine The Wire. In addition to their best project work for clients from the music, fashion and advertising industries as well as for culture and the arts, Non-Format also contains original work that was created exclusively for the book.
   
  Tauba Auerbach: How to Spell the Alphabet
Tauba Auerbach
How arbitrary are the marks, analog and digital, used to express language, and where do they begin to muck it all up? This first book from Tauba Auerbach, Yes and Not Yes features over 20 new paintings and drawings that spring from those questions. They offer an excellent if roundabout answer: while letters are largely arbitrary, they are rich with abstract beauty and conceptual depth. In razor-sharp execution—which reveals her training as a sign painter—Auerbach's works on panel and paper update the abstract conceptual tradition, while retaining its intellectual rigor. Uppercase Insides and Numeral Insides recall Russian Suprematism, and, upon further contemplation, turn out to be just what their titles call them. Works based on signal flags and the Ugaritic Alphabet—an extinct language from Syria, 1300 B.C.—confirm that puzzlement is part of the desired effect here. Where direct exchange between sign and meaning is impossible, the beauty of the symbol comes to the fore.
   
  They Called Her Styrene, Etc
Ed Ruscha
Assembled in the form of a thick block, this book reproduces approximately 600 "word" drawings, paintings and works on paper by the Los Angeles-based American artist Edward Ruscha (b. 1937). The result is a sort of novel without an obvious plot, a series of words with no narrative. Ruscha began making prints and drawings consisting of one word on an often monochromatic, abstract background in the late 1950s and has continued to explore the language-based imagery that has become a hallmark of his work. Pulling elements from the visual language of advertising and commercial art, he has made hundreds of "word" prints, drawings, and paintings that exhibit an interplay between bold letters and shaded backgrounds. Some of the works consist of only one word - "great", "mud", "trust"; others of short combinations or phrases - "Indeed I do", "She sure knew her devotionals" and "They called her Styrene".
   
  Things I Have Learned in My Life So Far
Stefan Sagmeister
Many consider Stefan Sagmeister to be our most important living designer, but he reaches beyond design circles in sharing 20 Things I have learned in my life so far, including the fact that "keeping a diary supports personal development." Proving his point, this book grew from a list in his diary during a year-long commercial hiatus. He returned to paid work with greater freedom from clients and himself, and created a series of projects spelling out personal truths--"worrying solves nothing," "trying to look good limits my life," and other simple, meaningful statements. Most are public and interactive (words spelled out on the backs of swimmers in the Hudson River, or displayed by enormous blow-up monkeys lounging around Scotland, or flaming in Singaporean bamboo scaffolding), while others are more private experiments with intriguing materials (sausages, cacti, sperm). All are presented--along with personal anecdotes supporting his assertions and notes on the practicalities of creating each project--in an alluringly interactive format: a "box" of 15 booklets with unique covers that can be switched to transform the look of the case from creepy to lovely.
   
  Yokoland
Aslak Gurholt Ronsen, Espen Friberg
Young Norwegian designers Aslak Gurholt Rønsen and Espen Friberg, who have been collaborating on projects since they met in high school at the age of 16, inhabit Yokoland. Together they create design, illustration and art that are idyllic, humorous and poetic without ever being mawkish some of which has been featured in Hidden Track. Being one of the most inventive design studios of today, Yokoland skillfully blends their Scandinavian approach to design into their work melding elegant humor and human touch, exploring new ways of creating graphic design solutions to stunning effect. This book takes you on their adventures and features the best of Yokoland’s work containing a range of their as yet relatively unknown work that brings different styles and surprising contrasts in a highly original way. Yokoland’s distinctive design can be aptly summarized by their record label’s company slogan: "We’re so underground that we’re almost in China".